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By: Jill Loeffler • Updated: August 28, 2025
The best San Francisco activities include cruising around the bay, visiting our engaging museums, and discovering our colorful street art.
Other fun things to do here include taking a stroll on the Golden Gate Bridge, admiring the lovely Painted Ladies of Alamo Square, and seeing a Broadway hit musical or play.
Read on for details on some of my favorite events, attractions, and other places to see in SF.
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One of the most popular San Francisco activities is heading out on the water to see the sights. There are many different tours to choose from, but I've narrowed it down to the five best SF Bay cruises.
They differ by vessel, tour length, time of day, and refreshments offered (yes, there are special champagne and wine tours!), but all of them feature riding under the Golden Gate Bridge, passing by Alcatraz Island, and admiring the city skyline.
This is our most popular museum, sure to please the whole family, as it encompasses a wide range of science subjects presented in creative, interactive formats.
You'll find an aquarium, a four-story rainforest, a planetarium, an earthquake exhibit, and a living garden rooftop—not to mention everyone's favorite albino alligator, Claude.
This is one of the San Francisco activities that is located within beautiful Golden Gate Park.
One of the signature tourist activities in San Francisco is visiting the iconic Golden Gate Bridge.
This orange architectural beauty, for many years the longest suspension bridge in the world, spans from the northwestern corner of San Francisco across the Golden Gate Straight to the cute town of Sausalito.
There are many ways to explore it: on foot, on bike, by car or bus, cruising under it, or even riding a helicopter over top.
Alcatraz Prison is one of the most famous sights in San Francisco.
Often referred to as "The Rock," it's a small island in the bay that served as a federal prison for the country's worst criminals, with its 1.5-mile frigid swim to shore acting as a deterrent against escapes.
But indeed, there were several escape attempts, and you'll learn about them and the rest of the prison's history on your tour, which starts with a pre-booked ferry ride from San Francisco.
>> Where to find tickets and what you can expect on your visit
>> Tips to go on the night tour
Check out these deals on combo tickets for Alcatraz:
There is nothing like discovering San Francisco on foot. With a guided walking tour, you have the chance to see attractions up close and from different angles, while learning from your expert guide.
You can take in the distinct sights, smells, and tastes of each neighborhood, and learn about the local history, all at a comfortable walking pace.
Some of these San Francisco activities are free, while others are paid. This varies by length, region, and what's included (many offer samples of local delights along the way). This is a great way to learn little-known facts about Chinatown, North Beach, and other famous districts.
>> My favorite guided tours and tips to find discounted tickets
Sure, you may have crossed off all the usual tourist attractions on your trip, but have you taken a closer look at SF beyond that?
Have you meandered the Mission streets to admire the colorful murals, visited the Buddhist temples in Chinatown, or climbed the 163 beautifully tiled steps in the Sunset?
Click the link below to find out about 25 different hidden gems and San Francisco activities that you should not miss.
One of the most interesting San Francisco activities is looking at the street art. There are over a thousand murals throughout the city. Some are in plain sight, especially in the Mission and North Beach Districts.
Others are tucked inside historic buildings like the Rincon Center, Coit Tower, and the Beach Chalet, which are all free to visit. Check out the variety of colors and themes portrayed by many generations of this city's artists.
>> How to find our best street art
>> Maps showing where to find the best murals in the Mission
Visiting Fisherman's Wharf is one of the most popular San Francisco activities for tourists.
This district is right on the waterfront, making for great views, deliciously fresh seafood, access to ferry rides, barking sea lions, and an aquarium known for its walk-through tunnels.
Fisherman's Wharf hosts many festivals throughout the year, and also contains a variety of small museums, kid-friendly attractions, shops, and restaurants.
With its proximity to the world-famous wine producing regions of Napa Valley and Sonoma County, San Francisco offers a lot of opportunities to taste delicious local wines as well as imports.
Check out the wine tasting rooms, bars, festivals, and cruises all over SF. These are great ways to discover new wineries while exploring different parts of the city. Also, get the information you need to plan a tour to nearby wine country.
>> My recommendations on where to taste the best local wines
Did you know that some of the best SF attractions are actually free to visit?
These include the most iconic sights, like the Painted Ladies in Alamo Square, the Golden Gate Bridge, crooked Lombard Street, the Palace of Fine Arts, and more.
Find out how to get to my ten favorite free attractions in San Francisco.
Over six thousand years of the history of one continent in paintings, sculptures, pottery, and jewelry, all contained under one roof. This is what awaits you at the popular Asian Art Museum in SF's Civic Center district.
Among its regional galleries and unique traveling exhibits, you'll find a very impressive collection of artwork from India, China, Burma, Laos, and all over Asia. Admiring these artifacts is one of my favorite San Francisco activities.
TIP: This museum offers free admission days! Find out when.
If you're going to be traveling with kids, you'll appreciate having an insider's guide to the best San Francisco activities for the whole family.
The link below takes you to a full list of SF places that kids love to visit, from hands-on discovery museums, a zoo, and an aquarium, to boat rides and antique arcade games on the pier.
You'll also learn about fun local trails to bike or hike.
Many know them as the "Full House" houses, a charming row of pastel-colored Victorians with a green grassy park in the foreground and the SF skyline behind them.
They are also called the Seven Sisters, or Painted Ladies, of Alamo Square.
The park is the perfect place to have a picnic and soak in the views, and you can also wander around this neighborhood full of beautiful, historic homes.
In the realm of professional sports, the San Francisco Bay Area is lucky to have two baseball teams, one football team, and a basketball, soccer, and hockey team.
That means that no matter what season you visit, you will most likely be able to attend an exciting home game!
Cheer on the champion Giants, A's, 49ers, Warriors, Earthquakes, or Sharks at a stadium near SF, and get a taste of what Bay Area sports are all about.
>> More about Bay Area sports teams and a schedule of upcoming games
One of the best free San Francisco activities is participating in a walking tour led by expert volunteer guides from SF City Guides (a program of the Public Library).
These are high quality, informative tours that cover almost every district and a variety of interesting themes, such as the legacy of the 1906 fire, the Gold Rush, Art Deco architecture, city murals, and more.
There are several free walking tours offered every day of the year, so check the schedule to find out where and when to meet.
San Francisco theater offers several popular musicals every year, including shows like Hamilton, Finding Neverland, The Lion King, and more.
Many of these Tony Award-winning productions come fresh from Broadway.
Others make their debut here before heading to New York and around the world. Either way, you are in for a treat with talented casts, elaborate costumes, memorable music, and fantastic stories, not to mention the beautiful historic theaters themselves.
These are just a few of the upcoming shows:
>> Monthly schedule of upcoming musicals and plays
With over 1,000 acres of gardens, trails, museums, and sports fields, Golden Gate Park is a true asset to the city as a major green public space. The park stretches from the Sunset District to Ocean Beach on SF's west coast.
It contains the California Academy of Sciences, the Conservatory of Flowers, the de Young Museum, and so much more.
Every year, it also hosts large outdoor music festivals like Outside Lands and Hardly Strictly Bluegrass. Explore Golden Gate Park by attending an event, biking around, or taking a walking tour.
>> More ideas on what you can see and do in Golden Gate Park
If you cross the Golden Gate Bridge and travel northeast a little over an hour, you'll head right into the heart of California wine country.
Both Napa Valley and Sonoma County are full of beautiful rolling hills and lots of vineyards where you can taste delicious local wines.
You can either head up on your own or take a guided tour, like these:
>> Tips to select a guided tour or visit wine country on your own
In addition to visiting wine country, you will find several other fun day trips from San Francisco. Top options include hiking through Muir Woods, spending the day in Monterey, or exploring Yosemite. The following are my favorites.
I like taking this tour to Muir Woods as it's much easier than renting a car or trying to time your arrival for the shuttles. It picks up in San Francisco and takes you straight to Muir Woods for your visit.
I also like this one because you get about 90 minutes to explore the park on your own before getting back on the bus. This is plenty of time for anyone wanting to soak in the beauty of this national gem.
Once you step foot into the forest, you'll see why it's best to enjoy the serenity on your own. The majestic old-growth redwoods tower above at 300 feet tall and are simply awe-inspiring. Many describe it like being in a cathedral.
After Muir Woods, you will then head over to the seaside town of Sausalito for a short tour. From there, you can either head back to SF on the bus, or stay to eat and shop and then return by ferry.
>> Find out more about this amazing half-day tour
If you are only here for a few days and want to check out Monterey and Carmel-by-the-Sea, this full-day tour is a great option. I've taken it a few times and I think it does a great job of giving visitors a feel for these two amazing coastal towns.
The tour picks up in San Francisco and then drives down scenic Highway 1. You will stop a few times along the way for pictures and will then arrive in Monterey.
Once you get to Monterey, the bus will drop you off along Cannery Row and you will have two hours to explore on your own. You can do a little shopping, do a quick visit of the Monterey Bay Aquarium, or even just grab a relaxing bite to eat.
You'll then head down to the 17-Mile Drive through world-famous Pebble Beach for a few more photo stops.
The final part of the tour is a one-hour stop in Carmel. Again, this will be on your own and one hour is enough time to explore this cute town.
The whole tour is about 11.5 hours, and you'll get back to San Francisco at night.
>> Find out more about this fun day trip to Monterey and Carmel
Yosemite is a gorgeous national park that you could explore for days. If you only have a short time in SF and you really want to see it, I highly recommend this tour. It's another one I've been on a few times, and it's a great overview tour of this natural paradise.
The tour starts and ends in San Francisco. There are a few stops before it reaches Yosemite Valley. You'll stop at Bridalveil Falls and Tunnel View.
Once you reach Yosemite Valley, you will have a couple of hours on your own to do a short hike, grab some lunch, do a little shopping, or just soak in the views.
On your way out, you'll do a quick stop at El Capitan and Valley View, and then do a one-mile hike through the ancient giant sequoias of Tuolumne Grove.
It's a long day, but is an amazing way to see this park without having to get here on your own.
>> Find out more about this one-day tour to Yosemite
The Japanese Tea Garden in SF's Golden Gate Park is the perfect place to hang out, relax, and (of course) sip tea!
You'll first arrive at the gorgeous wooden entrance gate, then step inside a world that makes you feel like you've traveled back in time and halfway around the globe.
It's green, peaceful, and aesthetically captivating. As you meander the trails, you'll encounter a beautiful high arching drum bridge, a five-story pagoda, a dwarf tree collection, a zen rock garden, and more.
If you're not much of a fan of organized tours because you like to go at your own pace, explore in depth, and get a real taste of each neighborhood, you're in luck!
I've put together a bunch of self-guided itineraries for each SF district, and for seeing the whole city in one to four days.
You'll get great ideas for how to spend a perfect day between the best attractions, restaurants, and San Francisco activities in Chinatown, North Beach, Haight-Ashbury, and more.
>> Dozens of self-guided itineraries to see SF at your own pace
Whether you're looking for souvenirs, artisan gifts, bargains, or brand-name items, you'll find plenty of shopping areas to fit your needs.
San Francisco has several large malls as well as specialty centers like Ghirardelli Square, the Cannery, and the Ferry Building, which offer a lovely selection of boutique shops.
Find an incredible variety of cheap gifts in Chinatown, or more upscale items in the trendy Marina District. Click the link below for more information on where to start your shopping spree.
Chinatown is a busy, crowded neighborhood with shops, restaurants, temples, and lots of Chinese-American residents.
It's known as a "city within a city" because it's so dense and visiting can be a little overwhelming if you don't have a guide to all of its highlights.
Some of the top year-round attractions in this district include the fortune cookie factory, bargain shops, dim sum, and Buddhist temples. Also, between January and March each year, you'll find Chinese New Year decorations and celebrations.
Another one of the top San Francisco activities is visiting the SF MOMA, which has drawn attention recently for reopening after a huge expansion that doubled its capacity for exhibits and established the building itself as a shining work of art in the downtown area.
This museum now offers 10 stories of artwork, including contemporary paintings, photography, and architectural pieces. You'll find work by famous painters like Matisse and Diego Rivera, as well as pieces from all corners of the world.
SAVINGS TIP: In addition to free days, Floors 1 and 2 of the SFMOMA contain 45,000 square feet of art-filled public space that you can access for free any day.
The links below offer you a look at the top events for each month in SF. These San Francisco activities include details on upcoming festivals, wine tasting events, concerts, and more.
Hi, I’m Jill!
I’ve been sharing San Francisco travel advice since 2009 and have helped millions of people explore the city like a local. Whether you’re dreaming of sea lions, cable cars, or a great sourdough bread bowl, I’m here to help you plan an unforgettable trip with real tips from someone who actually lives here.
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