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by Jill Loeffler •
Published: August 10, 2026
San Francisco is one of the safest large cities in the U.S., but like any major tourist destination, it has its share of scams aimed at visitors.
The good news: once you know what they look like, every one of them is easy to avoid.
I live here in the heart of San Francisco, and these are the 10 I see or hear about all the time. My guide tells you not only what to expect but also how to avoid getting scammed.
You can either watch this in the video below or scroll down for the full written version.
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Alcatraz is one of the most popular attractions and sells out, which leads to scammers trying to take advantage of you.There are two Alcatraz ticket scams going around right now:
So where do you buy legitimate Alcatraz-only tours? Two official sources: Alcatraz City Cruises (for all the day, night, and behind-the-scenes tours) and its parent company, City Experiences.
In addition, certain companies are allowed to resell Alcatraz tickets. They are only allowed to do this if they bundle them with another tour or activity. They are called combo tickets.
So, an Alcatraz + Muir Woods ticket or an Alcatraz + Hop-on-Hop-off bus ticket is legitimate. These combo tickets are also a great backup if your dates are sold out. Resellers like GetYourGuide and Viator often still have combo tickets for sold-out dates.
One last thing: if someone tries to sell you their Alcatraz-only tickets directly, it's a scam. Those tickets aren't transferable. For more on choosing a tour, see my Alcatraz tours guide.
Many people prefer to skip the vacation rental chaos and just book a room directly at a hotel instead.San Francisco has very strict short-term rental laws, which keep rentals in short supply.
This also makes a scam easy to spot.
I won't bore you with the fine print, but the key thing to know is that everyone doing short-term rentals here is required to register with the city and get a short-term rental certificate. That certificate is tied to their address.
So whether you're booking through an official site like Airbnb or Vrbo, or you're tempted to book directly, once you have the address, you can check it.
Just look it up on the San Francisco Planning website's short-term rental section and see whether a certificate is attached to that address.
If there's no certificate, it's not a legitimate rental.
Because rentals are so limited here, many first-time visitors find hotels and boutique inns are the more reliable choice.
Use my guide to find the best place to stay in San Francisco based on what you want for your stay.
This one is similar to the Alcatraz ticket scam, but it's worth calling out on its own because it happens a lot here.
San Francisco has a number of very popular, very large concerts and festivals every year that sell out immediately. And that's a scammer's dream.
If you're buying tickets to an event or festival, be careful with anyone who isn't an official reseller.
I recommend sticking with StubHub or Ticketmaster, which handle legitimate resales for these events.
Just be extra careful, because this is exactly where visitors lose real money.
The first thing to know is that the city of San Francisco does not allow you to pay by QR code at any city meter or city parking lot. So if you see a QR code sticker on a city meter, it's a scam. Just ignore it.
You can pay for city parking with cash, a credit or debit card, or one of two official apps (each charges a $0.35 fee per use).
A couple of variations to watch for:
This is really several scams in one, so here's what to watch for.
Taxis:
At SFO, always go to the official taxi stand to ensure it's legitimate. And anywhere, SFO or in the city, if a driver says the meter is broken or wants a flat rate, that's not legitimate. Get out.
Rideshares:
The lines at the cable car turnarounds can get really long, so scammers walk up to people in line and offer, for a small fee, to walk you to the next stop where the wait is shorter.
But, here's the thing. The cable car stops are easy to find yourself.
Just follow the tracks, look for the brown-and-white signs, and the cable cars stop there every time they come through.
You may not get as good a spot as you would at the turnaround, but you won't wait nearly as long and you won't pay anyone for it.
This one is specific to Fisherman's Wharf. You'll see costumed characters who wave you over for a "free" picture.
Then, right as you take it, they try to charge you $20, $30, sometimes $40.
Not all of them are running a scam, but some are.
So either stay away, or agree on a price before you take any pictures.
This one is also mostly in Fisherman's Wharf. Someone walks up and asks you to take a group photo of them.
While you're distracted framing the shot, they (or a partner) try to lift something from you. They are hoping your phone's in your back pocket, your purse is unzipped, or you've set a bag down.
Sometimes someone bumps into you mid-photo to grab it.
The safest move is to not take the photo, but the problem is plenty of people asking are legitimate.
So if you do help, hand your own belongings to someone you're with and have them keep an eye on the whole group, not just on you.
There's a two-part version, too. As you hand the phone back, they drop it, claim you broke it, and demand money.
If you do take someone's photo, be careful.
I'm seeing this one in a few forms around the city:
The overall rule is if someone hands you something or tries to slip a bracelet on your wrist, hand it back or just walk away.
You don't owe them anything.
This scam is not specific to this hotel or any other. It's a general one affecting hotels all around the world.This one isn't specific to San Francisco, but it's important.
Hackers break into some hotel booking sites and grab your confirmation number, email, phone number, and stay details.
Then they text or email you a link saying you need to "reconfirm" your booking.
The link goes to a fake site, and if you enter your information there, you end up paying for your room a second time.
So if you get any text or email saying there's an issue with your booking, don't click the link.
Contact the site where you booked, or the hotel directly to confirm.
Never re-enter your payment through a link someone sends you.
See my hotel mistakes page for more tips on booking the right hotel for your stay.
None of this should scare you off.
San Francisco is a safe, welcoming city, and every scam here is easy to avoid once you know it exists.
Buy tickets from official sources, keep rides and payments in the app, don't scan a QR code without checking it, and don't take anything handed to you on the street.
Do that, and you can relax and enjoy your trip. Have a wonderful visit to one of the best cities in the world.

Hi, I’m Jill!
I’ve been sharing San Francisco travel advice since 2009 and have helped millions of people explore the city like a local. Whether you’re dreaming of sea lions, cable cars, or a great sourdough bread bowl, I’m here to help you plan an unforgettable trip with real tips from someone who actually lives here.
Comments? Questions? Suggestions?
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